An important part of a good SEO is the incorporation of meta tags, which are commonly located in the header of our website and which, in the same time, are invisible to users visiting the site. Well, to be more succinct, these tags have only one purpose: to include information about the page such as author name, date, key word, description, title, among others.

However, here we will only mention one, which is the meta description in Blogger, this description will appear as a fragment in the search results and as a description when sharing on Google+, Facebook and other social networks. A clear and precise description increases the chances of getting visits or clicks.

As we will work only on the Blogger platform, here I leave a little guide to easily add a meta description.

Meta Description in Blogger

The first thing we will do is going to our Blogger dashboard and go to Settings > Search preferences > Meta Tags > Description and click on Edit.

Then check the box "Yes" to enable search description and finally click on the "Save Changes" button.

Adding Meta Description To individual Posts

Now we will focus on adding the meta description to individual pages. Simply edit the page or post, look for the Search Description setting, where we enter the text and then save by clicking on the Done button.

You are ready, however it is best to test if it works and we will do so with the MetaChecker online tool, where we only have to introduce the url of a post or page, click Analyze and then it will show the results, including a complete analysis of keywords, on-page seo , meta tags, URLs, current server status and a rating bar that goes from Horror to Excellent.

If none of the meta descriptions appear (rarely fails), we will do the process manually, but it requires us to touch a bit of code. In this case, go to Template > Edit HTML and then insert before <b:skin><![CDATA[ the following code:

<b:if cond='data:blog.metaDescription != &quot;&quot;'>
  <meta expr:content='data:blog.metaDescription' name='description'/>
</b:if>

And, of course, we will use again the previously mentioned tool to ensure that the description is placed correctly and if all goes well, your blog would already be ready to face a good SEO.

Blog Google Meta tags SEO Social media

6:00 AM

Whenever, by mistake, we or a user misspells an URL inexistent in our blog, it automatically redirects to the 404 error page (page not found). A message like this would appear:

"Sorry, the page you were looking for in this blog does not exist."

And probably this will not make a good impression on the greatest potential users of our blog. Before the user clicks the back button or close the window/browser's tab, thus leaving our site forever, we may want to redirect 404 error in Blogger to a page, where are chances that the visitor will continue reading our blog.

One of the most used methods is the "meta refresh" but the problem with this method is that it breaks navigation (doesn't allow returning back). In this case, the best method is by using Javascript which will be shown below.

Redirect Blogger 404 Error with Javascript

First of all, go to your Blogger dashboard and then to Settings > Search preferences > Custom Page Not Found.

Copy and paste the following code:

Sorry, the page you're looking for in this blog does not exist.
You will be redirected to homepage shortly.
<script type = "text/javascript">
BSPNF_redirect = setTimeout(function() {
location.pathname= "/"
}, 5000);
</script>

The message which is going to be displayed can be edited as you want. If you are willing to redirect your blog 404 error page to another page other than your home page, just replace pathname to href and / with the url of your page. And finally, the number 5000 is the delay expressed in milliseconds. You can edit any value if this is more convenient.

Next thing to do is to save all changes made in this section and do a little test to check if the code works well. You can enter a nonexistent URL on your blog, and see if the 404 error page added previously appears, followed by a redirection after 5 seconds.

Blog Meta tags

6:30 AM

In order to make their click popularity algorithms work, search engines need to be able to identify individual users. If they can't tell visitors apart, they won't be able to properly follow what they do and the whole system will collapse.

The two most common methods used to track user behavior are cookies and IP addresses. Most search engines use both of them for maximum accuracy, but some rely solely on IP-based tracking. With these tools not only can they make sure they get the data they want, but they can also weed out any attempts to manipulate the system. However, later we'll discover that when there's a will, there's a way.

The first thing you should do is to make sure that all of the title and META description tags you use accurately represent the contents of the pages they are on. They should also be otherwise "human-friendly" and tuned to attract as many clicks as possible.

Meta tags SEO

12:15 AM

What is Meta Tags? Meta tags is an important information being the key word of a blog. In order to facilitate the search engine keywords web / blog. Meta tag Need whereabouts due to deliver keywords to search engines about the content of a blog.

Here's how to put meta tags. Put meta tags on a blog is quite easy. Follow the steps below:
Copy and paste the code below and put the meta tag below code. <title> <data:blog.pageTitle/> </ Title> And do not forget to change the description of the blue line with a description of your blog.

Blog Meta tags

3:14 PM